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The Red Fix - Terry & Azura

Minions earn millions

posted on Tuesday, July 9th, 2013
Despicable Me 2minions

THE adorable kids, crazy gadgets and jabbering Minions ofDespicable Me 2 helped the movie win big at the US and global box office this past weekend, boosted by a five-day Fourth of July weekend Stateside.

According to The Wrap (www.thewrap.com), Despicable Me 2 earned more than US$140mil (RM449mil) in the United States over the long weekend, a little more than Toy Story 3’s similar haul for the biggest five-day earnings by an animated film ever. It also set a record as the biggest three-day animated movie July opening.

Overseas, the film opened at No 1 in 42 of 46 markets and its combined global take stands at US$293mil (RM940mil) after the weekend.

In contrast, the week’s other big release, Disney’s The Lone Ranger, could only manage US$48mil (RM154mil) for the five-day period, US$29.4mil (RM94.3mil) of which it earned in the Friday-through-Sunday frame.

Despicable Me 2 cost US$76mil (RM243.8mil) to produce, while The Lone Ranger reportedly had a budget north of US$200mil (RM640mil). The expensive reboot starring Johnny Depp and Armie Hammer marks the third big-budget underperformer of the summer season, following Will Smith’sAfter Earth and the recent White House Down (which has taken in about US$50mil / RM160mil after two weeks).

Rounding out the weekend’s top five were The Heat(US$25mil / RM80.2mil), Monsters University (US$19.6mil / RM62.9mil) and World War Z (US$18.2mil / RM58.4mil).

Interesting note: 17 weeks after its release, caveman comedy The Croods remains in the US box office top 20, earning US$345,000 (RM1.1mil) last weekend to bring its total US take to US$185.1mil (RM593.6mil). It is Nicolas Cage’s second highest grossing film after National Treasure: Book Of Secrets (2007 gross: US$219.9mil/ RM705.5mil).

Set to open this week are the giant robots vs giant monsters flick Pacific Rim from director Guillermo del Toro, and the Adam Sandler comedy Grown Ups 2 which also stars Kevin James, Salma Hayek, David Spade and Chris Rock.